A golden "medal" on Gabriele Del Torchi's lapel, its CEO Ducati– it was the 2011. Because now that the financial year of last year has closed, the numbers showed it was the best for the Italian company.
And of course they contributed significantly to the choice of Audi (of the VW family) to invest for its purchase. These financial results did not happen, but they were the product of long-term planning. Who transformed the Bologna company from a single grower (built mostly sports bikes) to multi-talented multi-cultivator-creator.
The transformation started with the Ducati Hypermotard, continued with the Multistrada 1200 and peaked last year with the Diavel. And this year the Italians returned triumphantly to their roots, introducing her 1199 Panigale.
The success of these models turned Ducati's fortunes around and led to an uncertain future, now she looks forward to tomorrow with the confidence that her excellent financial situation gives her. One that caught the eye of the Germans at Audi.
But let's take a look at some of the numbers that contributed to last year's factory run from Borgo Panigale.
-In May 2012 sales increased 12% compared to May 2011.
-In May 2012 revenue increased by 20%.
-In May alone, more than 6.500 motorcycles, absolute record sales for the given month.
-Ducati had revenue 305 million euros 2006 and income 480 million. euro it 2011.
-But more important, the EBITDA(gross earnings before interest is deducted, taxes and depreciation) increased from the 27 million. euro it 2006, στα 94 million. euro it 2011.
-The company had 1.043 workers it 2006 and 1.193 the 2011.
-Ducati sold 35.300 motorcycles it 2006 and 42.200 the 2011.
-The company's share of the US market increased in May by 48%.
-The company's sales in Asia last month increased by 238% .
-The company's share of the total market pie doubled from 2006.
Source : newsbeast.gr
