The launch of the new generation of the Fiat Strada begins in neighboring Italy, which, although it maintains the same body dimensions, has an upgraded design as well as technology.
With more than 127.800 worldwide sales for the 2011, the Fiat Strada emerged as Fiat Professional's second most popular light commercial vehicle behind the Ducato.
However, the omens for the future of the Italian Pick-Up seem even more favorable as it started in January, from the Italian market, the commercial course of its new generation.
Significantly upgraded body design
Built on the FIASA production line in Betim, Brazil, the new Strada will be offered in three trim levels (Working, Trekking και Adventure) while its most important differentiation from the existing model focuses on the existence of three body types. The Strada will now be offered with three cabin types (Short, Long but also Crew Cab) in a total of six editions.
Regarding its design, the new Strada is distinguished by the completely renewed front end with the robust bumper with two air vents as well as the new lighting bodies that have single or double headlights depending on the version (singles in Working editions, doubles in Trekking). In addition, the top Adventure versions are provided with additional elements such as "touches" made of chrome, etc.
Body dimensions remain the same as the existing model with the length set at 4.409 mm. (4.457 mm. in the Adventure editions), width 1.664 mm. (1.740 mm. in Adventure) and wheelbase with length 2.718 mm.
As for the interior of the new Italian Pick-Up, we find a completely redesigned dashboard and central console with easy-to-read indicators on the instrument panel, improved ergonomics in the various controls and completely new seats.
At the same time, the comfort and safety equipment has been significantly improved, including elements such as an air conditioning system, travel computer, height adjustable steering wheel, foglights, aluminum rims, new – standard- electronically controlled differential locking system "E-Locker", sunroof, linings made of leather or metal in the interior, etc.
Portability 4 of passengers and up to 705 kg of cargo
Depending on the type of passenger cabin, the length of its cargo space ranges from 1.082 mm. (Crew Cab versions) up to and including 1.685 mm. (Single Cab) with its useful width set at 1.300 mm. (1.070 mm. between the domes). At the same time, the rear door can be fixed at an angle 90 degrees relative to the road surface and to support weight loads of up to 300 kg or even be removed if the requirements of use require it.
Depending on the version, payload ranges from 630- 705 kilos while with a gross weight of up to 1.915 kilos, the new Strada can tow loads weighing up to one tonne.
Multijet Euro 5 with consumption 5,3 lt./100 km.
Under the engine cover in the new Fiat Strada sits the 16-valve 1,300 Multijet that delivers power 95 horsepower and maximum torque 200 Nm of 1.500 rpm.
Thanks to the variable geometry tourniquet and the intercooler, the engine in question is able to offer very good performance in the Italian light commercial while its average fuel consumption is limited to 5,3 lt./100 km. while – of course- also covers the Euro specifications 5 regarding its emissions.
